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Have you ever felt like…

You don’t know how to talk about your brand in a way that people “get it”

Customers aren’t buying from you but you can’t figure out why

Your website just isn’t quite right but you can’t put your finger on what needs to change

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Find the perfect way to talk about your brand in a way that gets people excited

Learn exactly how to attract your perfect customers who want exactly what you have

Finally figure out how to design your website to look professional and totally authentic to you

In The Brand Plan we’re going to create the foundation for your new brand. We’ll set you up to stand out and immediately begin to attract your dream customers.
Has anyone ever told you, “OMG you have to meet (insert fab lady) her business is exactly for people like you!”.

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How it works

Yep, I said free. No money. No commitment.

I want to be here to support you along every step of your journey. I also realize that the first step can be the scariest. You’re wondering if you’re ready to make the leap and if spending money on your dreams is the best idea right now.

 

I’ve been in your shoes and know those feelings well. So this one is on us.

You will receive a workbook with questions that will help you get all of those ideas in your head onto paper.  This is your chance to reflect and get clear on what you want you want in your new brand.

When you receive your workbook you will also get instructions for booking The Brand Plan.

When you’re ready, you’ll send your workbook back to me and schedule your strategy session. I’ll use the work you’ve done to get to know you better and align with your vision.

Your strategy session will be a ½ day spent working together in person or over Skype. During this time we will work through your 4 Ps and lay the foundation for your brand.

Following our working session, you will receive a beautifully designed digital binder personalized with your 4 Ps. We’ll also include an action plan with detailed next steps for building your brand.

"WE HAD A GREAT SESSION WITH JEN! SHE WAS INCREDIBLY HELPFUL IN BREAKING DOWN OUR CHALLENGE AND EXPLAINING WHAT STEPS WE NEEDED TO TAKE. WE WOULD DEFINITELY RECOMMEND WORKING WITH HER!"

- Alison & Judy, co-founders of Twist Your Spirits

What you'll get

The Brand Plan  is built on the 4 Ps:

We’re going to get crystal clear on what you’re jam is - that very special thing that only you can offer. We’ll land on an elevator pitch you can deliver with confidence. No more feeling uneasy when someone asks you what you do.  

You know what they say, “if you’re talking to everybody, you’re talking to nobody”. We won’t let that happen to you. Instead we’re going to get specific about who your business is for and create detailed dossiers so you can get to know them like your BFF.

We’ll write your brand story and use it to establish your core values. We’ll also create a powerful mission statement that shares your why - the reason you do what you do. People love that passion and we’re going to help that light shine through.

We’re going to draw out your personality and radiate it through every part of your brand. We’ll start by figuring out the pillar words that describe your brand’s character. From there we’ll create a moodboard that brings those words to life.

And if you’re wondering, do I really need to go through all of this? The simple answer is no. You can absolutely launch your business into the world without taking these steps. And I get that some people will want to hurry up and get on with it!

BUT, IF YOU’VE GOT A BIG MISSION AND VISION FOR YOUR BUSINESS IT’S ABOUT SO MUCH MORE THAN JUST SELLING YOUR PRODUCTS AND SERVICES. IT’S ABOUT CONNECTING WITH PEOPLE AND TRULY MAKING A DIFFERENCE. 

When you take time to build your brand you’re making an investment that will take your business to the next level. You’ll stand out from the crowd. You’ll find and attract your fan club. And the people who identify with what you’ve built on a deep level will grow with you, excitedly.

Click below for answers to the most frequently asked questions.

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